Nagano Prefecture’s Official Tourism Email Newsletter Vol. 1
August 12, 2014
Issued by: International Tourism Promotion Office,
You received this email newsletter because we exchanged our business cards with you.
Hi, how are you?
We decided to send out email newsletters to you to let you know Nagano’s exciting
This is our very first newsletter, and we are very happy to present you our autumn
issue (September – November)!
When you visit Nagano in autumn (September – November), you cannot miss our
spectacular fall foliage and delicious apples.
In Nagano, there are over 50 famous spots to view fall foliage! We chose some special
vista points as our recommendations.
Some apple farmers in Nagano speak some foreign languages! Please come visit
these orchards to pick delicious, juicy apples right from the trees! They are grown
by friendly local apple farmers with great care.
We have collected many beautiful photos of the areas. Please visit our website and
enjoy beautiful landscapes!
■ Table of Contents ■
★1★ Tourism App “Unique Nagano”・・・Experience authentic activities in
☆2☆ New Outlet Stores& the Prince Villa in Karuizawa
★3★ Fall Foliage・・・・・・・Nagano is hot and cool! The climate creates
brilliant fall colors.
☆4☆ Apple Picking・・・・・・Apple farmers who speak foreign languages
1 Tourism App “Unique Nagano”
■Use this tourism application, and find out 101 authentic activities including
buckwheat noodle making, white water boating, sake brewery visits, etc.
You can search various stores and facilities by Map, Category, Photo and Area.
Please visit the site below for more details:
2 New Outlet Stores in Karuizawa
♪♪Karuizawa Prince Shopping Plaza Scale-Up Bargain♪♪
・・・・Tory Burch, Star Jewelry, Michael Kors, iittala… 33 new stores will
join the shopping mall, and there will be a total of 240 stores by the fall!
♪♪Grand Opening of The Prince Villa Karuizawa♪♪
・・・・New accommodations opened in Karuizawa where you can enjoy both the
privacy of a villa and the convenience of a hotel.
This is a perfect place for a long stay with spacious and comfortable beds, cooking
appliances and a large refrigerator.
They also offer a catering service which sends a chef to your villa to cook.
You have a choice of villas with a hot spring bath too.
Simplified and Traditional Chinese)
3 Fall Foliage
◆◇Senjojiki Cirque in the Central Alps◆◇◆ From mid-September to late October
・・・・Take the ropeways and directly ascend to the highlands 2,600m high, while
admiring fall colors from the sky.
After you have enjoyed the fall foliage, satisfy your stomach with Komagane’s
famous Sauce Katsu-don (breaded, deep fried pork cutlet rice bowl with
◆◇◆Tri-Colored Autumn Landscape in Hakuba◆◇◆ Late October
・・・・Hakuba is a famous tourist site with its scenic beauty in each season.
A galette made with Shinshu Salmon, Hakuba Pork and Hakuba buckwheat
are out of the world!
◆◇◆Kiso (Mt. Ontake, Kiso Koma Highlands, Karasawa Falls, Kaida Highlands”◆◇◆
・・・・Mt. Ontake: From late September to early October
Other locations in Kiso: Best from mid-to late October
◆◇◆Fall Foliage Festival at Kaikoen Garden◆◇◆ From mid-October to mid- November
・・・・One of Japan’s Top 100 Castles
The fall foliage looks especially beautiful against the stone walls of the castle,
attracting all of the visitors.
◆◇◆Tatami Daira in Norikura Highlands◆◇◆ From late September to late October
・・・・There is a “Sunrise Bus” service till the end of September.
There are three celebrated waterfalls nearby, and you can
also visit Matsumoto Castle (National Treasure) in urban Matsumoto.
Please visit the following websites for information about Matsumoto Castle:
◆◇◆Yonago Great Falls◆◇◆ Mid-October
・・・・See a spectacular view of two water falls side by side!
In October, take the shuttle bus to the falls from nearby one-day hot spring
4 Apple Picking
●○●Crown Farm●○● From early October to early December
・・・・They speak English and German! Absolutely no chemical fertilizers added!
Only a 5-minute drive from Togura Kamiyamada Hot Spring. You can also
pick grapes from early September to late October.
500 yen for all-you-can-pick-and-eat in the orchard, plus one piece to take
●○●Azumino Tourist Farm●○● From late July to late November
・・・・They speak Chinese! They also have peaches and blueberries in the summer.
They grow numerous kinds of fruit — over 30 varieties of apples and 15
varieties of peaches!
●○●Matsui Farm●○● From mid-August to early December
・・・・They have 2,000 organic apple trees grown with only a small
amount of chemicals.
You can also come empty-handed, and enjoy outdoor BBQ!
Blueberry picking is also available from early July to early September.
～One last thing～
How did you like our first issue of Nagano Prefecture’s Official Tourism Email Newsletter?
I hope you got to know wonderful features of Nagano in the fall. Thank you for reading it
to the end!
In our next issue, we will let you know about our winter attractions (December～March),
including ski resorts and winter events!
I am ready to give it my best shot because I am a snowboarder myself. I hope you will like it!
■Nagano Prefecture’s Official Tourism Guide “GO! Nagano”
・・・We provide tourism information for you in English, Korean,
Simplified Chinese, Thai and Traditional Chinese!
Visit the site for various information including model courses
Nagano Prefecture’s Official Tourism Email Newsletter (Published quarterly)
Edited by: International Tourism Promotion Office, Nagano Prefecture